Rhetoric
Notebook
Aristotle's Rhetoric (fourth century BC) is the founding work in the theory of persuasion, defining rhetoric as the faculty of discovering 'the available means of persuasion' in any given case. Across three books it analyzes the three modes of proof—the character of the speaker (ethos), the emotions of the audience (pathos), and the argument itself (logos)—together with the three kinds of oratory (deliberative, forensic, and epideictic) and the elements of style and arrangement. The translation is J. H. Freese's, from the 1924 Loeb Classical Library edition.
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